Campaign for and with
Diaconia Germany

500 years ago …

14.02.2025

Customer

Diakonie Deutschland

Service

Campaign development

Kontakt

Michael de Gelmini Associated Partner | Head of brand+content communication brand+content communication
Michael de Gelmini

Head of campaigns+content communication
Michael.de.Gelmini@cbe-digiden.de

…a certain Martin Luther changed the world. So much so that his work still has a lasting impact on our society today.

Two years ago, we were able to develop the campaign “Open doors, live justice!” for and with Diakonie Deutschland on the occasion of the 500th anniversary of the Reformation. It all started with a door that was first in our agency, then in the atrium of Diakonie Deutschland and now in Wittenberg. Over the last two years, this one door has become a multitude of doors that invite visitors to the city church, where Luther preached, to engage in dialogue with them. The doors that can be seen in the door house during the World Reformation Exhibition were designed by various Diakonie institutions. Each door is a statement and an invitation that invites you to delve into the debate on the topic of “justice”. We are totally thrilled with the result and will soon be taking a company outing to Wittenberg. Promise!

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Campaign »Open doors, live justice!« for Diakonie Deutschland