The next milestone

With the spin-off from Mercedes-Benz Group AG (formerly Daimler AG), Daimler Truck Holding AG is going its own way as Daimler Truck as an independent, listed company. CBE DIGIDEN was able to advise Daimler Truck on this path with its know-how as a communications agency and successfully accompany and support it as overall project manager at the first virtual annual general meeting in Stuttgart.

In addition to the design development of the entire process, CBE DIGIDEN also took over the conception and implementation of the event in accordance with company law requirements, including location research, feasibility studies, set construction, technical management and direction.

The set consisted of a 60 x 6 meter screen with an animated background and a stage on which the eActros truck was also integrated. On the day of the event, the annual general meeting was broadcast live, which you can access using the link below.